{"title":"By Alona","description":"\u003cp data-start=\"118\" data-end=\"386\"\u003eBy Alona is a London-based jewellery brand founded by designer Alona Shelemy. Raised in a family of fine jewellers and trained at the Gemological Institute of America, Alona creates timeless yet modern pieces that blend heritage craftsmanship with contemporary design.\u003c\/p\u003e\n\u003cp data-start=\"388\" data-end=\"765\"\u003eInspired by travel and everyday beauty, each collection features effortlessly wearable jewellery crafted with premium gold plating and, in selected styles, natural semi-precious stones—each one unique. Produced in small batches and made in London, By Alona is committed to responsible craftsmanship, with 10% of proceeds supporting ocean conservation and Future Dreams Charity.\u003c\/p\u003e","products":[{"product_id":"river-necklace-gold-pearls","title":"By Alona River Necklace - Gold \u0026 Pearls","description":"\u003cdiv class=\"product-block\"\u003e\n\u003cdiv class=\"rte\"\u003e\n\u003cp\u003eOur River necklace has been crafted from a combination of hand-strung rice pearls and 18k gold plated bronze paperclip chain finished with our smaller curved pendant, which can can positioned off centre, or centered making a versatile piece. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTotal length is 16 inches. Fully adjustable.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eComes in our medium gift box and velvet pouch.\u003c\/li\u003e\n\u003cli\u003eLogo engraved on the back of the pendant.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMade in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56346996507002,"sku":null,"price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at11.47.22.png?v=1765972132"},{"product_id":"astro-necklace-gold-and-cream","title":"ASTRO Necklace - Gold and Cream","description":"\u003cdiv class=\"product-block\"\u003e\n\u003cdiv class=\"rte\"\u003e\n\u003cp data-end=\"427\" data-start=\"122\"\u003eA striking blend of modern and classic. This necklace combines an 18kt gold-plated oval link chain with a marbled acrylic oval-link chain for a bold, mixed-material look. Statement-making yet versatile, it’s the perfect piece to elevate everyday styling or add an edge to evening wear.\u003c\/p\u003e\n\u003cp data-end=\"442\" data-start=\"429\"\u003e\u003cstrong data-end=\"440\" data-start=\"429\"\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-end=\"485\" data-start=\"445\"\u003e18kt gold-plated brass oval link chain\u003c\/li\u003e\n\u003cli data-end=\"521\" data-start=\"488\"\u003eMarbled acrylic oval link chain\u003c\/li\u003e\n\u003cli data-end=\"549\" data-start=\"524\"\u003eLobster clasp fastening\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eTotal length is 19\" including logo extension chain.\u003c\/li\u003e\n\u003cli\u003eComes in our medium gift box and velvet pouch.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMade in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56347021541754,"sku":null,"price":185.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at11.53.17.png?v=1765972462"},{"product_id":"nova-necklace-gold","title":"NOVA Necklace - Gold","description":"\u003cp\u003e\u003cspan\u003eOur Nova pendant necklace is the perfect every day layering necklace. Our 18k gold plated '\u003c\/span\u003e\u003cem\u003eAd Astra Per Aspera',\u003cspan\u003e \u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003ea latin phrase meaning\u003c\/span\u003e\u003cem\u003e\u003cspan\u003e \u003c\/span\u003e'through adversity, to the stars'\u003c\/em\u003e\u003cspan\u003e pendant hangs in the centre and features 2 white sapphires. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLength is 15 inches with 2 inches extension chain.\u003c\/li\u003e\n\u003cli\u003e2 cm\u003cspan\u003e \u003c\/span\u003e\u003cem\u003eAd Astra Per Aspera\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003ependant with 2 semi precious-stones.\u003c\/li\u003e\n\u003cli\u003eCloses with a lobster closure.\u003c\/li\u003e\n\u003cli\u003e18k gold plated bronze.\u003c\/li\u003e\n\u003cli\u003eComes in our small gift box and velvet pouch.\u003c\/li\u003e\n\u003cli\u003eMade in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56347054702970,"sku":null,"price":95.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at11.59.55.png?v=1765972846"},{"product_id":"leona-bracelet-gold","title":"LEONA Bracelet - Gold","description":"\u003cp\u003eOur Leona bracelet is crafted from 18k gold plated paper link chain finished with our distinctive irregular curved pendant. The bracelet is fully sizeable so make a great layering piece, and adds a contemporary finish to your look.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTotal length is 7 inches.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eComes in our small gift box and velvet pouch.\u003c\/li\u003e\n\u003cli\u003eLogo engraved on the back of the pendant.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMade in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56347084554618,"sku":null,"price":110.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at12.09.39.png?v=1765973448"},{"product_id":"azure-bracelet-gold","title":"AZURE Bracelet - Gold","description":"\u003cp\u003e\u003cspan\u003eUpgrade your everyday look with this classic Azure bracelet. Made with 18k gold plating, the rectangular links feature an interlocking design and a contrasting carabiner closure. \u003c\/span\u003e\u003cspan\u003ePerfect for the mixed metal look, stack multiple bracelets for a statement finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTotal length: S\/M is 6.75 inches, M\/L is 7.25 inches.\u003c\/li\u003e\n\u003cli\u003eComes in our medium gift box and velvet pouch.\u003c\/li\u003e\n\u003cli\u003e18k gold plated brass.\u003c\/li\u003e\n\u003cli\u003eMade in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"by alona","offers":[{"title":"S\/M","offer_id":56372099678586,"sku":null,"price":120.0,"currency_code":"GBP","in_stock":true},{"title":"M\/L","offer_id":56372099711354,"sku":null,"price":120.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at12.13.01.png?v=1765973630"},{"product_id":"astro-bracelet-gold-and-cream","title":"ASTRO Bracelet - Gold and Cream","description":"\u003cp data-start=\"108\" data-end=\"352\"\u003eA bold yet wearable statement. This bracelet combines an 18kt gold-plated oval link chain with a marbled acrylic oval-link chain for a striking mixed-material design. Perfect for adding a contemporary edge to everyday looks.\u003c\/p\u003e\n\u003cp data-start=\"354\" data-end=\"367\"\u003e\u003cstrong data-start=\"354\" data-end=\"365\"\u003eDetails\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-start=\"370\" data-end=\"410\"\u003e18kt gold-plated brass oval link chain\u003c\/li\u003e\n\u003cli data-start=\"413\" data-end=\"446\"\u003eMarbled acrylic oval link chain\u003c\/li\u003e\n\u003cli data-start=\"449\" data-end=\"474\"\u003eLobster clasp fastening\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eTotal length is 8.5\" including extension chain\u003c\/li\u003e\n\u003cli\u003eComes in our medium gift box and velvet pouch.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMade in the UK.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56347094942074,"sku":null,"price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at12.16.18.png?v=1765973820"},{"product_id":"soho-ring-gold","title":"SOHO Ring - Gold","description":"\u003cp\u003e\u003cspan\u003eThe worlds of Hannah Lewis and By Alona have collided to create a curation of exclusive pieces that combine Hannah's monochromatic modern style with Alona's more statement design to create unique yet wearable pieces you won't take off. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis 18k gold plated Soho ring features a chunky rounded ends which wrap around the finger to meet in the centre. The ring is malleable so it can be fitted to your finger. Stack with our sterling silver version to embrace the mixed metal look.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOne size\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e18k gold plated brass\u003c\/li\u003e\n\u003cli\u003eComes in our small gift box and velvet pouch.\u003c\/li\u003e\n\u003cli\u003eLogo engraved on interior\u003c\/li\u003e\n\u003cli\u003eMade in the UK \u003c\/li\u003e\n\u003c\/ul\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56347113292154,"sku":null,"price":105.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at12.18.41.png?v=1765973961"},{"product_id":"gaia-ring-gold","title":"GAIA Ring - Gold","description":"\u003cp\u003eOur Gaia ring has been crafted from 18k gold plated bronze, using a lost-wax casting technique. It's organic form and texture is inspired by ancient Italian stone, and has a timeless essence to it.\u003c\/p\u003e\n\u003cp\u003eComes in our small size pouch and gift box. If you know your ring size please enter it in the notes section at checkout, or for help with sizing please\u003cspan\u003e \u003c\/span\u003e\u003ca href=\"https:\/\/www.byalona.com\/pages\/contact-information\"\u003econtact us.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMade in the UK.\u003c\/span\u003e\u003c\/p\u003e","brand":"by alona","offers":[{"title":"Default Title","offer_id":56347114570106,"sku":null,"price":98.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/files\/Screenshot2025-12-17at12.27.48.png?v=1765974495"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0557\/7601\/8605\/collections\/Screenshot_2025-12-18_at_17.11.23.png?v=1766077936","url":"https:\/\/www.curateshop.co.uk\/collections\/by-alona\/necklaces.oembed","provider":"Curate","version":"1.0","type":"link"}